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“Most critically, no advertising will be getting in the way. The decision on advertising was the…”

Kantrowitz, Tumblr‘d Most critically, no advertising will be getting in the way. The decision on advertising was the hardest, because obviously it provides a vital revenue stream for almost all media products. But we know from your emails how distracting and intrusive it can be; and how it often slows down the page painfully.

via: kantrowitz.tumblr.com

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Designing for Social Media for Non-Graphic Designers (Part 3 of 3)

Time saver tips: Do tell us a little about the nature of your business. Be specific about what you’d like us to help you with - for example, do you need us to help you with strategy, or need a workshop for your team? Share some details about the need/ issue. Knowing your budget always help us plan a suitable intervention. Social Media

via: blogworks.in

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Developing brand equity before it is needed

Advertising and shouting messages to the masses has become a Boiling frog. Ad volume has crept into prime-time television until there’s just 25 mins of show in an hour of TV. 90% is traditional push advertising: discounts, bad mouthing competitors, competing on size, speed, strength or price.

via: nickwallen.wordpress.com

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Dell Launches Social Media Services

Today Dell announced Social Media Services to help organizations across a variety of industries develop real-time customer insights, engage audiences and better understand their customers and the market.

via: www.hispanicbusiness.com

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Social Media Posts Complicate Death Notification Procedures

Donna Moran didn’t find out about her brother’s death from a knock on the door or a telephone call. She found out on Facebook. “I think my reaction was delayed because I found out on Facebook,” Moran said. “I’m kind of the momma of the group, so if I had to find out that way, my immediate reaction was to protect my siblings.

via: www.hispanicbusiness.com

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Social media: Rewards programs sprout up

Sports fans like winning. Sports fans like knowing things about their teams before anyone else. Sports fans like social media. Finding a way to combine them all is a natural evolution. Social media rewards programs have started popping up across the sports landscape as teams seek to recognize their most engaged fans.

via: espn.go.com

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7 Habits of Highly Successful (PR) People

Stephen Covey’s seminal work The 7 Habits of Highly Successful People has been in my library for over a decade. If you haven’t read it, it’s a must read. And it’s timeless. The seven habits are applicable to anyone, and for public relations professionals, they are particularly helpful in our work with journalists, clients and the public.

via: www.millerlittlejohnmedia.com

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Jure Klepic: The Elegance of Tellagence in Social Media Marketing

The major problem we have today in the social space when it comes to measuring influence is that we do not yet have a solid definition of what online influence is. Real influence is not based on just celebrity or popularity.

via: www.huffingtonpost.com

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3 Tips To Target International Markets

One of the greatest things about commerce on the web is the ability to expand your reach. You are no longer stuck trying to cater to a single demographic, and are instead able to widen your approach and present a product to an international market that might have once been closed to you.

via: www.pamil-visions.net

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How social media can be a danger for employers

How social media can be a danger for employers Date Reprints & permissions Logging off … only a small percentage of people seriously overuse social media applications at work. Photo: Getty Images/AFP EMPLOYERS that give their staff free rein on social media websites risk damage to their brand, and confidential information being leaked,…

via: www.theage.com.au

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