The time is right for Amazon to ‘do a Kindle’ on the TV industry with its own set-top box

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The time is right for Amazon to ‘do a Kindle’ on the TV industry with its own set-top box

Amazon has big ambitions in the TV content business. At the MIPTV conference in Cannes, France recently, I sat through what was basically a half-hour sales pitch to the TV industry from Amazon VP Anthony Bay, extolling the virtues of Amazon Instant Video in the US and its LoveFilm service in Europe.